HRH Prince Alwaleed Bin Talal Bin Abdulaziz Al Saud, Chairman of Kingdom Holding Company (KHC), announced through his account on twitter that he will be increasing his award to Al-Hilal Saudi Football Club to SR40,000 as Al-Hilal opened the Asian Champions League semifinals with a 3-0 win over Al Ain .

Recently, Prince Alwaleed Awarded the Saudi Team with Special Needs 41 Cars for Winning The World Cup in three times in a row.

Furthermore, Prince Alwaleed expressed how vital it is to encourage youth by supporting their talents and investing in their future through various sport activities. Prince Alwaleed is well known for his continuous contributions to sports, locally and regionally.

Prince Alwaleed has supported Al-Hilal in a variety of ways, including SR10 million for the coming four seasons (SR2.5 million annually),  Prince Alwaleed gave each player in Alhilal  and Al-Ittihad club SR20,000 after they had reached the quarter final of AFC league. Also, Prince Alwaleed granted Al-Hilal SR1 million as an award for leading the Saudi Professional League (SPL).Furthermore, Prince Alwaleed gave two Bentley cars to Capitan Sami Al-Jaber for his contribution to Al-Hilal and to the Kingdom of Saudi Arabia.